NEWS

Hello, everyone!

Today's topic is a little lighter than usual.

It's about choosing Japanese souvenirs that can serve as icebreakers in business situations!


Souvenirs are a way to show your intention to build a good relationship with business partners you will be working with in the future or those you already work with.

They are effective for facilitating communication and, above all, make the recipient happy.

When giving a gift to build a good relationship, it’s important to choose something that conveys a sense of specialness.  

Key points for choosing a special gift for business partners 
One criterion for a special gift is the price, content, high-quality packaging, and appearance.  

Let’s check the appropriate way to choose a gift to avoid any misunderstandings or mistakes.

Aim for around 5,000 yen to convey a sense of specialness
The standard price range for business gifts is 3,000 to 5,000 yen.  

A gift of around 3,000 yen is sufficient for a casual greeting, but if you want to convey a sense of specialness, aim for around 5,000 yen.  

Gifts that are too expensive may make the recipient feel uncomfortable, so it is best to look for something around 10,000 yen.

In addition to the price, it is recommended to choose items with special packaging and designs that convey a sense of specialness.

Consider the recipient's preferences
No matter how special the item is, if it is not to the recipient's liking or they dislike it, your feelings may not be conveyed.

If you are on fairly friendly terms with the recipient, consider their preferences and incorporate their favorite brands, flavors, colors, and designs.

If you have no idea about their preferences, it is best to avoid items with strong characteristics, such as those that are spicy or have a strong aroma.

Emphasize uniqueness and seasonal appeal
Items that are difficult to obtain in the recipient's region or local specialties from the sender's area can create a sense of uniqueness.

Items that require reservations or standing in line to obtain, or those available only for a limited time, also increase in value.

Choosing seasonal gifts is also a nice touch.  

Depending on the climate and events, you can elevate your gift by adding a twist, such as cool-looking jelly in summer or Christmas-themed Western sweets in winter.  

Items with a long shelf life are considerate  
Food and drinks are often chosen as gifts, but it is important to pay attention to the expiration date.

Fresh items often have a short shelf life and can be difficult to store and distribute.  

To allow the recipient to enjoy them at their convenience, it is advisable to choose items with a relatively long shelf life.  

Adjust size and quantity to the occasion  
When visiting a business partner's company, consider the other employees in the same workplace and choose items with a larger quantity, even if the size is bigger.

Additionally, for ease of sharing and hygiene, individually wrapped items are recommended.  

If you are giving the gift outside of the company, such as at a reception, consider that the recipient may take it home.  

Choose something compact so it doesn't get in the way when they leave.  

Items to avoid as gifts  
Items that may inconvenience the recipient or lack consideration are not suitable as gifts.

When deciding what to bring as a gift, it is best to avoid the following items.

Items that require extra effort
Items that need to be cut, such as whole cakes, or items that require refrigeration or freezing, such as fruits or ice cream, can be a hassle for the recipient.

It is best to choose individually packaged items that can be stored at room temperature.

Items that remind the recipient of competitors
In a business setting, it is best to avoid giving gifts that are products of competing companies.

There may be unexpected connections through parent companies or subsidiaries, so be sure to research thoroughly in advance.  

Items from the vicinity of the client's location  
When visiting a client's company, avoid purchasing gifts from the vicinity of their office.  

This may give the impression that you prepared it hastily, which could leave a negative impression.  


How about that?  

It's a small gesture of Japanese hospitality.  

You'd be missing out if you didn't do it!



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